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A new kind of pageant.


HeartShine, founded in 2012, is an all-ages, national pageant system that celebrates "inner-beauty" and brings empowerment, inspiration, and life-changing experiences.
We offer incredible prizes, opportunities, and Presidential Volunteer Service Awards certification, along with scholarships for State and National queens/titleholders. Join us at an upcoming pageant near you or virtually for personal growth, community service, workshops, modeling, and more.
This pageant system, it's leadership, and it's contestants have preservered through adversity, rising from the 2018 Camp Fire disaster, with our inspiring story featured in an online Vogue article and other news outlets.
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Upcoming Pageant Events

  • Miss Candyland Pageant
    Miss Candyland Pageant
    Sat, Dec 30
    Location is TBD
    Dec 30, 2023, 7:00 PM
    Location is TBD
    Dec 30, 2023, 7:00 PM
    Location is TBD
    Come celebrate the sweetness of the season on December 30th, 2023 in Sacramento, CA with HeartShine's "Miss Candyland" and "Little Miss Candyland" pageants! All-natural, "inner-beauty" focused, with a special emphasis on real-world skill development, come have a blast at our family-friendly pageant!
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