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A new kind of pageant.


HeartShine, founded in 2012, is an all-ages, national pageant system that celebrates "inner-beauty" and brings empowerment, inspiration, and life-changing experiences.
We offer incredible prizes, opportunities, and Presidential Volunteer Service Awards certification, along with scholarships for State and National queens/titleholders. Join us at an upcoming pageant near you or virtually for personal growth, community service, workshops, modeling, and more.
This pageant system, it's leadership, and it's contestants have preservered through adversity, rising from the 2018 Camp Fire disaster, with our story featured in an online Vogue article and other news outlets.
Featured in Vogue Magazine
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Team HeartShine Honored at Feather Falls Club
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